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HMD Sets Sights on becoming the Next Blackberry with Affordable Handset Targeting B2B and Enterprise Markets: Introducing the Pulse+ Business Edition, Unassuming yet Surprisingly Impressive for Business Purposes

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A Closer Look at the HMD Pulse+ Business Edition Smartphone for Enterprise Users

HMD, a leading smartphone manufacturer, has recently introduced its new range of handsets specifically designed for enterprise users. Among the lineup, the HMD Pulse+ Business Edition stands out as the flagship device. With its impressive features and business-ready capabilities, this smartphone aims to cater to the unique needs of professionals in the corporate world.

One of the standout features of the HMD Pulse+ Business Edition is its 6.56-inch HD+ screen with a 90Hz refresh rate. This high refresh rate ensures smooth scrolling and responsiveness, enhancing the user experience. A larger screen also allows for more efficient multitasking, making it ideal for business professionals who frequently need to switch between different applications.

In terms of performance, the HMD Pulse+ Business Edition does not disappoint. It comes with 6GB of RAM and 128GB of storage, providing ample space for storing important documents, presentations, and other business-related files. The device is powered by a 5000mAh battery, ensuring all-day usage without the need for frequent charging. This is a crucial feature for professionals on the go, as they often require long-lasting battery life to stay connected and productive throughout the day.

The camera capabilities of the HMD Pulse+ Business Edition are also noteworthy. It boasts a 50MP rear camera, capable of capturing detailed and high-quality images. The 8MP front shooter is perfect for video calls and conferences, allowing users to maintain a professional appearance during virtual meetings. The device also includes features such as network lockdown, pin pad scramble, and the option to disable biometric identification during setup, ensuring heightened security and privacy for business users.

A notable aspect of the HMD Pulse+ Business Edition is the emphasis on security, efficiency, and sustainability. HMD promises users five years of security updates, providing peace of mind in an era where cybersecurity threats are increasingly prevalent. Additionally, the device comes with a three-year warranty, highlighting HMD’s commitment to quality and customer satisfaction.

One of the unique aspects of the HMD Pulse+ Business Edition is its support for Repair It Yourself (RIY) solutions. Users can easily fix the device with spare parts available through the HMD Repair Hub, in partnership with iFixit. This promotes sustainability by reducing electronic waste and decreasing dependence on external repair centers. For more complex issues, HMD offers DHL Express Door to Door Care, enabling devices to be sent off for professional repairs, ensuring convenience for business users.

James Robinson, senior vice president for enterprise at HMD, explains the rationale behind the HMD Pulse+ Business Edition, stating, “The HMD Pulse+ Business Edition addresses key business needs including efficiency, security, and sustainability, through features like a repairable design, extended warranties, and comprehensive security updates.” This highlights HMD’s commitment to offering a comprehensive solution tailored to the requirements of modern businesses.

In addition to the smartphone itself, HMD has also launched its Firmware-Over-The-Air (FOTA) service for business users. This service allows companies to manage and update Android apps across their device fleet from a single place, providing enhanced flexibility and control over software deployment. This centralized management system simplifies the IT management process and ensures that all devices within the organization are up to date with the latest software versions, improving overall efficiency and security.

In conclusion, the HMD Pulse+ Business Edition is a feature-rich smartphone designed specifically for enterprise users. Its impressive specifications, including a large HD+ screen, high-performance capabilities, an advanced camera system, and a focus on security and sustainability, make it an ideal choice for professionals in the corporate world. The introduction of the Repair It Yourself (RIY) solution and the Firmware-Over-The-Air (FOTA) service further enhances the overall value proposition of this device for businesses. With its commitment to quality, security, and customer satisfaction, HMD is poised to make a significant impact in the enterprise smartphone market with the HMD Pulse+ Business Edition.



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