It seems that Apple, Meta, and Google may face issues in Europe over their compliance with the Digital Markets Act (DMA). The European Commission is investigating concerns that Apple and Google have not allowed app developers to steer consumers to offers outside their app stores for free. Additionally, the Commission believes Alphabet’s search may still engage in self-preferencing of Google-owned services, while Apple may not be giving users meaningful choices in selecting alternatives to default iOS services.
The new rules implemented by these tech companies could hinder developers’ ability to communicate and promote offers freely, according to the European Commission. Meta is also under scrutiny for its new EU scheme that allows users to opt out of ads for a price.
Apple announced changes to the App Store to comply with the DMA, including enabling alternative app marketplaces on iOS and letting developers direct users to third-party payment systems. Google is also charging developers fees in the EU if they bypass the Play Store.
The EU is closely monitoring how companies subject to DMA rules comply with them. If companies are found to not comply, they could face hefty penalties under the law. This news comes shortly after the US Justice Department filed an antitrust lawsuit against Apple, accusing the company of fostering a mobile app monopoly.
The outcome of the EU probes will be revealed in due time, as EC investigators aim to reach a final decision within a year of starting a formal investigation. Non-compliance with the DMA could result in significant penalties for the companies involved.
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